A UNIQUE RELATIONSHIP

Sheppy’s Cider, now run by David Sheppy and his wife Louisa, have been producing quality traditional ciders in the South West for over 200 years, rooting them firmly in local history and making them true experts in the industry. Five years ago, a unique relationship between Sheppy’s and LWC was born when the companies came together to create a signature cider for LWC, which is called South West Orchards.

Although the brand is owned by LWC, the whole production process is taken care of by Sheppy’s Cider, from the harvesting of the apples through to the pressing, fermenting and the bottling of the finished product.

I worked with the LWC team to turn the idea into a reality. We discussed different blends, characters and where in the market the wanted to position it. Once the finer details were established, we got to work producing the product and they created an identity for the South West Orchards brand in order to market, sell and distribute it.” David explains.

Since launching five years ago, the brand has increased in popularity, with 200 kegs now produced on average each week. Alongside the 5% ABV standard blend there is now also a 4% raspberry flavour and in summer 2016 a 330ml can was also introduced.

Sheppy’s Cider have certainly come a long way since they first started producing cider, 200 years ago. Following the first world war when farmers were instructed to produce only food, many brewers gave up making cider but Sheppy’s continued the tradition. Now, they run a modern production unit that allows them to produce 3000 bottles and 60 kegs per hour and press six times an hour. That includes the production of their own brands, not just South West Orchards.

Their continued growth has allowed the company to improve other areas such as the extension of the visitor and centre and the introduction of a new road to help deal with the number of visitors.

Interested in finding out more about South West Orchards? Give us a call on 0845 345 1076 or email southwest@lwcdrinks.co.uk

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